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What Is Google Ads’ Search Max and What Could It Mean for Advertisers?
Recently, disruptive news within the advertising field has surfaced about a potential new Google Ads campaign type called Search Max. While official details remain sparse ...
House of Performance Wins UK Culture Award 2024
House of Performance are delighted to announce that we’re UK Breakthrough Culture Award Winners 2024. These are a different kind of award the BCA look ...
Ad Copy 101: A Useful Guide For Optimising Ad Copy In Google
As marketers, we want our ad copy to leave a lasting impression on consumers and most importantly, drive results. Google’s character limits means that every ...