Paid Social
We help brands understand & accelerate their Paid Social activity.
- Are you looking to understand your current social ads performance?
- Are you seeking growth through existing and new social platforms?
- Do you want to drive efficiencies in your paid spend?
- Do you want to understand whether you have the right organisational set up to drive success?
Our Approach
Our approach to paid social consultancy & management is flexible. We adapt to meet your business needs, providing the level of support you and your team need.
How We Can Help Your Paid Social
Step 1: Paid Social Audit
We normally start with a paid social audit to evaluate current performance, identify opportunities and put together a roadmap on how social can meet your business’s objectives and fit into your overall marketing strategy.
Step 2: Advice
We can provide advice on your current operational set up & the best way to maximise results.
Step 3: Flexible Support
We can then work in the way that suits you:
1) Strategic Support: We train, educate & support your existing team or agency through consultancy.
2) Management Support: We take over the management of your paid social accounts for a fixed time period.
The HOP Difference
What makes our audit service unique is that whilst we use some technology, the majority is manual analysis. This ensures that everything we produce is completely aligned with each brand’s goals and setup. Nothing we produce is copied and pasted; it is all tailored each time to ensure maximum efficacy for our clients.
The final stage is sometimes completed by clients rather than House of Performance. We can be as hands-on or hands-off with implementation as required. We have worked with clients who only require the discovery, insights, and strategy steps, and other clients that want us to help them implement the roadmap and supercharge progress!
CASE STUDY: New Customer Acquisition Turbo Charged
OnePlan needed to drastically increase new customer acquisition activity, so enlisted House of Performance to run PPC & Paid Social.
“Since working with House of Performance, we’ve supercharged our performance marketing efforts and results. The strategic guidance and execution of Kat & Emma has led to our best results ever!”
CMO, OnePlan
+126%
Customers
New customers acquired within 5 months while maintaining CPA
How did we do it?
- Created a strategy that aligned with OnePlan's goals and mission across multiple markets & platforms.
- Implemented granular campaigns within Google, Facebook & LinkedIn maximising new users with high intent.
- Implemented a social strategy to maximise potential customer acquisition whilst reducing cost per action.
What have clients said?
“The audits that Kat and Emma produced were really detailed and extensive, providing us with a number of ways to improve the overall efficiency of our PPC accounts. The Youtube audit also provided some key learnings and actions to take forward. You were both really enthusiastic and proactive in understanding our business needs.”
Lynsey Love, Brand Marketing Lead
Gumtree
Some of our clients
Some of our clients
Kat Sale
- Problem Solver
- Says It How It Is
- Makes It Happen
- Brings The Fun
Emma Welland
- Results Driver
- Actually Knows How It Is
- Relentlessly Strategic
- Incredibly Competitive
Kat Sale
- Problem Solver
- Says It How It Is
- Makes It Happen
- Brings The Fun
Emma Welland
- Results Driver
- Actually Knows How It Is
- Relentlessly Strategic
- Incredibly Competitive
Maximise Your Performance Marketing ROI
Step 1: Quick Call
Let’s jump on a call to see how we can help you get the most out of your performance marketing.
Step 2: Create A Plan
We’ll audit your performance marketing and create a bespoke action plan.
Step 3: Maximise ROI
We’ll work with you, your team, and your agency (if you have one), to revolutionise your peformance.
