Consultancy
Strategy without execution is theory. Execution without strategy is guesswork.
We provide independent direction, structured planning and senior oversight to help in-house teams make better decisions, faster.
We assess your current direction, build a clear roadmap, and provide senior oversight to ensure execution remains aligned.
Our strategic support flexes around your business goals and objectives, ensuring maximum impact for your brand. Our partnerships can be can be project-based or ongoing. What matters is that it drives better decisions.
Consultancy
We shape Paid Search, Paid Social and Programmatic strategies around clear channel roles and defined commercial outcomes.
We'll help you structure your Paid Media around true business impact, not vanity metrics.
Strategy considers how audiences move across platforms, how messaging evolves across the funnel, and how budget should shift based on incrementality.
We will build a unified media roadmap with you, without channel bias,
Platforms are ever evolving and your strategy must evolve with them to avoid getting left behind.
We'll build structured testing frameworks, prioritise feature adoption and ensure experimentation is disciplined rather than reactive, providing truly impactful and actionable learnings.
“I'm loving our partnership with HOP. We wanted someone to help fine tune what we were doing & hold our hand as we tried new campaigns & platforms.
They are no nonsense, no jargon, 100% focussed on performance. Thoroughly recommend."
Nicola Wartnaby - Group Marketing Director, Terrapinn Holdings Ltd
Consultancy
“HOP have been very personable & developed a great rapport with the team. They suggest new ideas & approaches - always come up with solutions to challenges. We've developed a great working relationship."
Chloe Monina
Marketing Director, Professional Beauty Group
“I'm loving our partnership with HOP. We wanted someone to help fine tune what we were doing & hold our hand as we tried new campaigns & platforms.
They are no nonsense, no jargon, 100% focussed on performance. Thoroughly recommend."
Nicola Wartnaby
Group Marketing Director, Terrapinn Holdings Ltd
“This is such a refreshing approach from an agency that don’t try to hoodwink you but provide real value. I have been hugely impressed with the caliber of all the team members."
Justine Beach
Chief Marketing Officer, Golfbreaks
“We had more registrations from digital than email, first time ever."
Sharon Roessen
Chief Operating Officer, Terrapinn Holdings Ltd
“I was so sceptical & nervous about bringing our Paid Search in-house, always being led to believe over the past 20 years+ in the industry that a full service agency approach was the best strategy & are now working side by side with my talented team and you guys! Thanks for being such positive pioneers in the agency landscape.”
Justine Beach
Chief Marketing Officer, Golfbreaks
“Regaining control of PPC in-house was easy with House of Performance.
We’ve been able to grow both our team’s experience and performance within 12 months”.
Justine Beach
Chief Marketing Officer, Golfbreaks
“The audits that House Of Performance produced were really detailed and extensive, providing us with a number of ways to improve the overall efficiency of our PPC accounts. The YouTube audit also provided key learnings and actions to take forward. They were really enthusiastic and proactive in understanding our business needs.”
Lynsey Love
Brand Marketing Lead, Gumtree
"We needed clarity on our strategy & setup, and HOP gave us this clarity. They really understood our challenges and got into the weeds of the account, making it easier to move forward."
Graham Wilson
Director Of Digital & Omnichannel, Bensons For Beds
“I have been really impressed with the quality of the audit and also the additional help you have given us as a team around identifying CRO capability and supporting us on recruiting and building the right team with regard to PPC.”
Mark Noble
Managing Director, Usay Compare
"The pure & utter professionalism around the process: you delivered what you said you would. It’s clear you want us (and our partners) to
succeed, any challenge comes from a positive place.
Your deep expertise and clear love for what you do is a winning combination, inspires confidence and fires us up."
Elisa Edmonds
Chief Brand Officer, Lovat Parks
“The research into our account was detailed, the audit report was thorough, and the roadmap gave clear instructions as to what we should do, and where to put our focus and priorities.”
Marc Woodhall
Ecommerce Director, T.H. Baker
"We've started in-housing adn it's revolutionary!"
Milly Foley
Head Of Marketing, Biscuiteers