Blog
Launching a Google Ads Campaign: A Step-by-Step Guide
Running a successful Google Ads campaign isn’t just about hitting ‘launch’ and hoping for the best. It requires a well-thought-out strategy, continuous optimization, and a ...
What Has Happened to Match Types?
Match types are ever important for running campaigns in Google ads, letting us control how closely a user’s search query matches our chosen keywords. However, ...
Why do reports matter?
Reporting is the best way to ensure you are keeping your client up to date with their account’s performance. Not only is it a crucial ...