Blog
Hacking Google’s PMax Black Box To Generate High Quality Leads
It’s a well-known fact within the world of PPC that PMax can quite often be a ‘black box’ when trying to optimise the campaign. Even ...
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Influencers & Paid Media, Should The Two Combine?
How useful are influencers in paid media advertising? We’ve been testing a range of influencer content within ad formats across our clients, alongside standard creatives. ...
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AI Max: The Lowdown from Google
AI Max: Google’s latest toy, should you be testing it? I joined the accelerate with Google webinar to learn more about the latest addition, AI ...
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